THE MI DIFFERENCE.
We're not a staffing agency.
Missing Ingredient believes strongly in representing your brand as if it were our own. Our nationally certified team of Field Managers and TESS Beauty Experts consistently support accounts, developing relationships with clients and associates that generate sales and build brand awareness to create a following.
We're proven TESS Experts.
Missing Ingredient’s learning architectures ensure every team member is a well-trained expert, able to train to sell, engage and activate brand initiatives. MI's mobile learning platform delivers deep product and brand knowledge, event outlines and planograms as well as retailer protocols and guidelines to ensure consistent and thorough brand support.
Ours is a one-of-a-kind, exclusive technology.
Accessible 24/7, the MI portal provides near real-time store visit data, pictures, inventory updates and more. The MI team uses the mobile interface for every visit, allowing for a variety of field data points and GPS solutions. Input fields can be customized around the brand's objectives, truly becoming the eyes, ears and voices across the country.
We plan for success.
Missing Ingredient Field Management and Brand Ambassador calendars are solidified on a rolling 60-day basis and shared with the brand for effective sales tool planning and coverage strategy overviews.
We stay connected.
Through near real-time reporting at your fingertips via the MI platform, monthly all-team zoom calls and market visits, an open dialogue is maintained between your brand team and ours. We work in synergy to effectively plan business strategies, new product launches, events activations and key brand moments necessary for retail success.
We are passionate team players.
Missing Ingredient provides brand support through individuals who are truly passionate, excited and involved in the beauty world. This passion shines through our work, loyalty and commitment to your brand. We work as a team to focus on clear and defined strategies for growth. Every member of the Missing Ingredient team understands their role and importance within MI’s highly successful formula.
We're known for our relationships.
Our team knows beauty, delivering meaningful growth for brands in haircare, skincare, fragrance, suncare, sunless tanning, tools, body care and makeup. We pride ourselves on our brand and retailer relationships. These relationships are crucial and provide far-reaching results measurable in stores and filtering up to leadership.